HydroBolt
Project Type
Brand identity & packaging
Client
Speculative pitch project
role
Brand identity and packaging design
Year
2025
Credits
Concept, identity, packaging, renders, and art direction by Timothy Owen.
Info
A brand identity and packaging system for a recovery beverage, built around angular lettering, an electric blue palette and a distinctive lightning motif.
I developed the logo, can wrapper and outer packaging as one visual system. Each layout balances bold branding with a clear hierarchy for product messaging and supporting information, adapting the identity to both the curved can surface and the larger packaging format.
deliverables
Logo design, visual identity, can wrapper artwork, outer packaging design and product mockups.
output
Can mockups, flat wrapper artwork and packaging mockup.
